Intelliworks CRM – Prospective Student Communication Plan
The UGS Prospective Student Communication Plan was developed to expand FIU's recruitment of graduate students via electronic mail. Using the Intelliworks CRM (Customer Relationship Management) software allows UGS to significantly increase its communications with prospective students while still maintaining a minimal, yet personalized approach. The current UGS Communication Plan is an automated process that sends prospective students 7-11 emails over a ten week period. The plan is split into two separate pieces: General FIU/UGS Information and Program Specific Information.
For more details regarding the UGS Prospective Student Communication Plan, download the Communication Plan Portfolio (PDF). If you would like your program to participate in the UGS Prospective Student Communication Plan, please contact the UGS Assistant Director, Graduate Admissions, Nanett Rojas.
Recruitment materials available at UGS:
- Recruitment Folders with inserts
- Communication Cards
- FIU Graduate Programs and degree lists
- Professional Development brochures
- Table cloth with FIU logo
Inquiries are made from LiveChat link available from Graduate School's site.
It allows prospective students to inquire about admissions status issues such as confirmation of receipt of required documents, release of I20s, admissions holds. While enrolled students find it helpful as well especially when asking about M/D forms, deadlines, fellowship/graduate assistantship/medical insurance issues. Some graduate program directors and staff have also used the service to inquire about their students files. Since the service is in real-time students receive responses more quickly than other traditional methods and international applicants especially appreciate the convenience.
Recruitment Enhancement Funds
The University Graduate School has funds available to recruit prospective students to doctoral programs. Our efforts to recruit qualified doctoral students for graduate degree programs are centered on the recognition that each program has different needs. Academic units can apply for up to $5,000. A master's program can apply in conjunction with a doctoral program. Funds awarded by the Recruitment Enhancement Funds could be used to:
- Develop brochures and flyers
- Coordinate campus visits for prospective students (funds cannot be used for food)
- Develop website
- Faculty recruitment travel
For full details see (PDF) the funding announcement. If you wish to apply for these funds, please complete the form and submit to the University Graduate School in PC 230 or email to Dr. Sonja Montas-Hunter.